David Schreff is CEO of Bedare Sports & Entertainment, an investment and advisory firm that specializes in B2B and B2C Digital Media Rights Management and intellectual property portfolio management. He is a seasoned expert in driving strategic alliances, licensing, mobile marketing and merchandising programs across media, entertainment, sports and consumer products organizations. He is also an inventor and owner of numerous intellectual properties.
For over 25 years, David served as a senior executive and/or board director at iconic global brands and content management organizations including the National Basketball Association (President, Marketing and Media Group); Walt Disney (VP); Marvel Entertainment (President/COO); Viacom (National Affiliate Marketing Director; Sportech (COO, The Americas) and USA Volleyball (national governing body within the US Olympic Committee) where he served as Chairman, Board of Directors.
David is the author of two business books about the growth of global media and entertainment technologies. He consults widely with venture capital firms and private equity firms exploring new media and sports/entertainment technologies, including news ways to monetize sports data. He serves as an expert witness to law firms involved in content management, entertainment, media and sports litigation cases.
He has lectured widely on intellectual property, sports marketing, media and entertainment management at universities including Princeton University and the U.S Military Academy at West Point.
David graduated Wesleyan University with a B.A. in Government, and earned an MBA in Marketing from the University of Connecticut. He was a long term member of Young Presidents Organization (YPO) and resides in Greenwich Connecticut.